Acquisio Interviews our CEO

The folks over at Acquisio have a really interesting series of expert interviews they filmed at SMX West they are putting out now. They spent some time chatting with our CEO Ted Ives about optimizing display campaigns, thoughts on the … Read More

Freelance AdWords Specialists

Freelance AdWords Managers – Where To Find AdWords Management Services

If you don’t have the time or knowledge to manage your own AdWords campaigns, it’s time to ring for help. You have two options; first, you can hire an SEM agency, which has the advantage of bringing multiple people with … Read More

SMX Display Network Panel Discussion

Our CEO Ted Ives spoke recently at the SMX East conference in New York City.   The various SMX Conferences are a great way to get up to speed on what’s happening in the SEM industry, ranging from hearing about Google’s … Read More

adwords management contracts

AdWords Management Contracts – What Should They Cover?

Having negotiated, and signed, numerous AdWords management contracts with clients over the years, I do have substantial business experience in this area; that said, I am not a lawyer, and you should run any contract language by one to make … Read More

adwords management contracts

AdWords Management Pricing Models and Fees – What’s Typical?

Online marketing agencies are similar in many ways to more traditional advertising agencies, but there are four AdWords management pricing models they use: – Percent of Spend – Flat Fee – Hourly Rate – Performance Deals Percent of Spend AdWords … Read More